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Pat "DJ Grooves" Cerullo traces his career in broadcasting back to the summer of 1996. Before he was old enough to get a drivers license he was spending his weekends volunteering at a small college radio station in Easton, PA. After relocating to State College, PA to continue his education at Penn State University in 2003, Grooves met Hot 107.9 program director Mike Jax. This led to his first full time job in radio as the station's night time personality.
He and fellow Penn Stater Drew "DJ Goofy White Kid" Hall established Tin Can And String, L.L.C. with the vision of providing syndicated mix show programming to affiliates around the county. They launched the company with one affiliate in Lima, OH in 2006.